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GM trying to drop "Chevy" nickname

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Old 06-10-2010, 07:14 AM
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GM trying to drop "Chevy" nickname
This just seems kinda silly to me, thoughts?

http://www.autoblog.com/2010/06/10/r...nickname-w-po/
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Old 06-10-2010, 07:21 AM
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And guys get paid for this kind of decision making?????

They should drop Chevrolet and keep "Chevy"
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Old 06-10-2010, 07:30 AM
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Gooooooood luck!!

I understand branding and all, but that is ridiculous
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Old 06-10-2010, 07:57 AM
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What a genius way to waste money, someone actually spent otherwise productive time thinking about this and got paid in the process.
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Old 06-10-2010, 08:00 AM
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Ok, and lets stop calling Coca-Cola "Coke" while we are at it.
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Old 06-10-2010, 08:28 AM
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Looks like another "Mid Level" thinking up way to justify there job.
Are they going to change there web address to
Generalmotors.company?
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Old 06-10-2010, 08:31 AM
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So, I'm obviously not alone in thinking this is dumb.
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Old 06-10-2010, 09:28 AM
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No more chevy ???
Chevrolet has asked employiees to no longer use the name " CHEVY " what's up with that ??
Last edited by ChevyMgr; 06-10-2010 at 12:15 PM. Reason: merged
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Old 06-10-2010, 10:13 AM
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Stupid people scare me.......
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Old 06-10-2010, 10:16 AM
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People will still say Chevy. I can understand why they want people in dealerships to say Chevrolet though.
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