hyperv6

Fair shot but but remeber that car was made by Chevrolet as the Chevrolet Chevy II. Or was it a Chevy Chevy II.

Greybeard999

Isn't this the way the media works? Just sayin'

HillsdaleHHR

Overall, public perception is what matters and it seems that perception is that this was stupid. BTW, whoever thought of the idea of calling anything a Chevrolet Chevy was pretty stupid as well Some people will be Chevy/GM diehards and will try to defend anything/everything which to me seems more ridiculous.

TomsHHR

http://www.youtube.com/watch?v=LaQXQmkMFGc

harleysshhr

It appears that GM has changed their overall posture on the usage of the "Chevy" name and have issued a correction memo allowing (us) the general public and customers to continue to use the name Chevy if we so desire. That was nice of them to "allow" us that freedom. I would much rather see General Motors loose the association of GM with that of General Motors. I never liked the term GM anyway. GMC isn't bad, but GM sound just seems to short and abreviated. Mind as well be real stupid sounding and just use "G". Oh well there are greater things to fret about and agonize over besides whether it's Chevy or not.

HillsdaleHHR

That has already been taken by Gatorade

Doc brown

That's exactly what I was thinking. What better way to get the American public using the names Chevy and Chevrolet than to stir up controversy. I guarantee you that even many Toyota and Honda diehards who grew up with Chevys in the family have an opinion on this. It may not make them buy one, but it keeps the names in front of people.

acolddark0

It just amazes me that they have people sitting around thinking of stuff like this. That was my whole thing with the Obama remark posted in an earlier post, not blaming him, but making fun of his decisions. I agree with Harley, lets drop the GM name because of all the bad press about GMs and C.E.O.s of companies we don't want people getting them mixed up with the awesome cars of General Motors like my SS. :)

hyperv6

Something else to consider is GM has a new marketing man who has been known to do some dramatic things like this to get the name Chevy all over the media. He then plays it up and then makes a move to put all things right once the word is out.

Note that they gave the Detroit Pitcher last week a new Vette and reaped millions in print and air time.

This guy did similar things at Hyundai where if you notice got them noticed.

Trust me there is more in play here.

I would think people should be more upset that few Chevys even have not had the name Chevrolet on them for years. That to me is something really to get upset about vs a dealer having to change their web site address to Chevrolet vs Chevy.

mongo

And I could go on and on.....
Chevrolet has referred to themselves as 'Chevy' often enough that this move makes them look thick headed at best.